Welcome to KSY Kim Sun Young HAIR & Beauty. KSY has been the leader in hair fashion for the past 50 years in Korea. We also gained our reputation in America since we opened our first salon in Los Angeles in 1990. Our unique haircut and hair color have set the hair fashion trend in Korea and America. We also became really famous for our expertise in permanent wave. Whether you want your hair curly or straight, we are the world leader in permanent wave. We created many famous permanent wave styles. And most of all, we invented original hair straightening method called ‘panel straight’. We are experts in thermal hair straightening also known as re-bonding hair straight. Whether you want your own hairstyle or you want us to design the right hairstyle for you, you will be fully satisfied with our salons and our excellent hair designers.
Did you know that KSY first started the idea of the straight perm in Korea? Our founder Kim Sun Young invented the first straight perm by using mixed natural ingredients with kelp in Seoul Korea. She used flat plastic panels to hold the hair while the special ingredients were applied to achieve the ideal straightened hair style called 'Panel Straight'.